Krisztian Eyssen, Krisztian Eyssen Logos and Brand Assets: What AI Can and Cannot Do Twenty logo variants in five minutes, for free — and you still will not be ordering a shopfront sign from any of them. There are three reasons, and none of them is a matter of taste: the file format, the trademark and the resemblance. Intermediate Marketer Tool review Images & Design Sep 12, 2026
Krisztian Eyssen, Krisztian Eyssen Keeping a Character or Product Consistent If your hero looks back at you with a different nose in the second image, that is not your prompt failing. This is one of the hardest jobs in image generation, and in 2026 it is no longer solved by training but by reference images — only up to a point. Intermediate Creative How-To Images & Design Sep 12, 2026
Krisztian Eyssen, Krisztian Eyssen Getting Legible Text Inside Images Two years ago image generators produced scrambled letter soup. Today the better ones put out a usable caption — in English. In other languages the picture is different, and most guides do not prepare you for that. Intermediate Marketer How-To Images & Design Sep 12, 2026
Krisztian Eyssen, Krisztian Eyssen Layout Control: Telling the Model Where Things Go "Product on the left, empty space on the right for the copy" — and the model puts it exactly the other way round. That is not your prompt's fault, it is the weakest capability of today's image models. There are four ways around it, and one of them almost always works. Intermediate Creative How-To Images & Design Sep 12, 2026
Krisztian Eyssen, Krisztian Eyssen Train the AI on Your Past Writing Five samples are enough — ten do not improve on it. Which five to pick, why fine-tuning is not the answer in 2026, where style imitation fails, and what happens to the texts you upload. Intermediate Marketer How-To Writing & Content Sep 11, 2026
Krisztian Eyssen, Krisztian Eyssen A Weekly Newsletter Workflow with AI A weekly newsletter does not become a forty-minute job because the machine writes it, but because two of the five stages are prepared in advance, once. A time budget per stage, prompts, and what never to hand over. Intermediate Marketer Recipe Writing & Content Sep 11, 2026
Krisztian Eyssen, Krisztian Eyssen Writing for Humans and AI at the Same Time The industry built around optimising for AI answer engines is larger than the channel itself. How much traffic it actually brings, what the measurements say works, and three things you are sold that do not. Intermediate Marketer How-To Writing & Content Sep 11, 2026
Krisztian Eyssen, Krisztian Eyssen One Piece of Content into Ten Formats Repurposing breaks at the point where the second version becomes the basis for the third. A non-public source document, ten formats with their own requirements, and the order that stops everything going flat. Intermediate Marketer Recipe Writing & Content Sep 11, 2026
Krisztian Eyssen, Krisztian Eyssen AI Translation and Localization Translation is essentially a solved task in 2026. Localization is not, and it is not the same job. Where the line runs, what breaks every time, and the workflow that actually holds. Intermediate Everyone How-To Writing & Content Sep 11, 2026
Krisztian Eyssen, Krisztian Eyssen Long-Form with AI: Outline First, Prose Second Same model, same topic: written in one pass it scores 55 to 63, written from an outline section by section it scores 71 to 86. The difference is not in the model but in the order. Intermediate Marketer How-To Writing & Content Sep 11, 2026
Krisztian Eyssen, Krisztian Eyssen How to Keep Your Own Voice AI assistance measurably flattens style. In an analysis of more than 880,000 texts, machine polishing cut the variation in writing by 21 to 50 percent. A five-element style sheet reverses most of that. Intermediate Marketer How-To Writing & Content Sep 11, 2026
Krisztian Eyssen, Krisztian Eyssen Why Open Weights Matter Even If You Never Run One Not so you can download one. Because they are what pushes prices down, what gives you an EU exit, and what gives you any bargaining position at all. Intermediate Business owner Explainer Models & Market Sep 11, 2026
